Let your change make a change for HBCUs.
The Asbury & HBCU Change Partnership
HBCU Change, founded by Xavier Peoples, is a company that uses small change to make a large impact in the community. The company seeks to bridge gaps in educational opportunities, ensuring that students have the resources and support needed to thrive in their academic journeys and beyond. HBCU Change collects change from users’ everyday credit or debit card purchases, rounding up to the nearest dollar. Each month, the app donates the change to the schools users choose.
At Asbury Automotive Group, we believe in the power of diversity, equity, and inclusion. Asbury started their partnership with HBCU Change in 2021 to help raise funds for these historically underfunded public and private colleges and universities. Many Historically Black Colleges and Universities (HBCUs) have closed their doors in recent years due to the lack of funding. HBCUs offer a unique opportunity for not just African American students but for many students to get a great education. Asbury is proud to employ several HBCU graduates at our company; we want to do our part to support education in our communities.
How does HBCU Change work with Asbury Automotive Group?
Easy Donation Opportunity
Every time you come to one of our Asbury Automotive Service Centers, you have an opportunity to donate. After a service transaction, you are given the option to round your total up to the next dollar amount. It couldn’t be easier!
Truth & Transparency
Every donation goes towards HBCU Change’s goal of donating $1 billion dollars to HBCUs. 100% of your donations is going directly to HBCUs.
Your Dollars At Work
There are over 100 HBCUs in the United States, including public and private institutions, community and four-year institutions, medical and law schools. Lack of funding has forced HBCUs to cut costs, eliminate programs, and sell valuable resources.
HBCU Fast Facts
The first colleges for African Americans were established largely through the efforts of black churches with the support of the American Missionary Association and the Freedmen’s Bureau. The second Morrill Act of 1890 required states — especially former confederate states — to provide land-grants for institutions for black students if admission was not allowed elsewhere. As a result, many HBCUs were founded.
Early HBCUs were established to train teachers, preachers, and other community members. During the 20th century, many HBCUs shifted their focus to promote scholarship among African Americans. Academic councils, conferences and founded scholastic journals to showcase black intellectual thought. Such notable figures as W.E.B. Du Bois, Ida B. Wells, Booker T. Washington and Martin Luther King Jr. attended a historically black college or university.
HBCUs opened the door of educational opportunity for many African Americans who were once legally denied an education. Additionally, these schools provided African American students with a nurturing environment to explore their collective identities and cultures.
Our Mission
We're committed to raising money to help HBCU Change reach their goal of donating $1 billion over the next 5 years to Historically Black Colleges and Universities.
Alabama A&M University
Alabama State University
Bishop State Community College
Gadsden State Community College
J. F. Drake State Technical College
Lawson State Community College
Miles College
Oakwood University
Selma University
Shelton State Community College
Stillman College
Talladega College
Trenholm State Community College
Tuskegee University
University of Arkansas at Pine Bluff
Arkansas Baptist College
Philander Smith University
Shorter College
Delaware State University
University of the District of Columbia
Howard University
Bethune Cookman University
Edward Waters University
Florida A&M University
Florida Memorial University
Albany State University
Clark Atlanta University
Fort Valley State University
Interdenominational Theological Center
Morehouse College
Morehouse School of Medicine
Morris Brown College
Paine College
Savannah State University
Spelman College
Kentucky State University
Simmons College of Kentucky
Dillard University
Grambling State University
Southern University at New Orleans
Southern University at Shreveport
Southern University and A&M College
Xavier University of Louisiana
Bowie State University
Coppin State University
University of Maryland Eastern Shore
Morgan State University
Alcorn State University
Coahoma Community College
Hinds Community College
Jackson State University
Mississippi Valley State University
Rust College
Tougaloo College
Harris-Stowe State University
Lincoln University
Bennett College
Elizabeth City State University
Fayetteville State University
Johnson C. Smith University
Livingstone College
North Carolina A&T University
North Carolina Central University
Shaw University
Saint Augustine's University
Winston-Salem State University
Central State University
Wilberforce University
Langston University
Cheyney University of Pennsylvania
Allen University
Benedict College
Claflin University
Clinton College
Denmark Technical College
Morris College
South Carolina State University
Voorhees College
American Baptist College
Fisk University
Lane College
LeMoyne-Owen College
Meharry College
Tennessee State University
Huston-Tillotson University
Jarvis Christian College
Paul Quinn College
Prairie View A&M University
Southwestern Christian College
St. Philip's College
Texas College
Texas Southern University
Wiley College
University of the Virgin Islands
Hampton University
Norfolk State University
Virginia State University
Virginia Union University
Virginia University of Lynchburg
Bluefield State College
West Virginia State University